Marketing Blog Summative: Product Life Cycle

Product Life Cycle: Coca Cola

Coca Cola has been a corporation since 1944 in the United States and has branched off internationaly into being one of the most loved soft drinks among many people.
  In my opinion, Coca Cola has lasted as long as they did because of their original taste and their marketing flare. How they use saving the polar bears as a charity marketing strategy and amazing use of commerical advertising.
 They also have drinks for people of many health conditions such as; diabeties and people who enjoy drinking the product but want to stay healthy at the same time.

Doctor Pepper has been in business since 1885 in which they use that as part of their logo.
Many people enjoy this product. Doctor Pepper has a very unique taste, that differes from other cola flavors like; Pepsi and Coke. ( may people think they taste the same).
   To me, Doctor Pepper has lasted a long time as a
brand because of their unique taste and its a obvious thing that people love the product, otherwise it would have not lasted as long.

Crush Bevergae Company, has been in business since 1911, which owns Doctor Pepper.
Many people get this product mixed up with the other soft drink brand known as; Fanta, because both brands use similar colours.
   Me personally, think this brand has been around a long time for several reasons.
One, they have many, many different flavors to offer their customers such as; Orange crush , Cream Soda crush, Pineapple crush, Beer crush etc.  Also, they are the first company to event orange-flavored soda.